Participants construct a sequence of six research projects, generating insights to build a new brand from concept to launch while keeping within a budget and being up against the clock. Designed for those starting out in the industry who need to test whether they can grasp market research essentials. Perfect for business schools and management trainees. Successful completion of the course provides the perfect entry route to an MRS qualification.
How long does it take to play?
The exact length will depend upon how good you are but on average it’ll take one hour to complete.
How many times can you play it?
As many times as you want.
Is it a single or multi-player game?
It is designed as a single-player game.
What level training does it equate to?
Ways to buy the course
Only need a few licences? Buy them online.
Buying for your team/organisation? Drop us a line to get in touch (using the form below)
Buy online today
Licences start from £30 (+VAT) for one player
Looking to try before you buy?
Not a problem. Request a demo from us today.