Yes they do and we have metrics to demonstrate ‘Return On Engagement’!
Earlier this year Totem Learning designed and developed a game to educate business owners on greener IT practices. The game develops players’ understanding of IT issues within their company and supports them to implement better, greener practices.
Read MoreNow I have the characters completed the final stage is to optimise the characters to work in game.
I worked at 300 dpi so we can print these characters large and to a high quality, this is useful for the marketing department. As we have huge files it’s easy to alter the image to a lower resolution. BUT keep loads of backups and don't overwrite your original Photoshop file! You can always make a folder called original files. It doesn’t hurt to have a copied back up, in fact it's advised.
Read MoreOne way to judge if your silhouettes have any major faults is by X flipping your character artwork. Using silhouettes this way will bring you a step closer to perfection.
Read MoreColour using layers organised like this:
Read MoreDraw, Draw and Draw!
You have to keep drawing! Even if it’s not going well and you find you just can't draw. Maybe you're having one of ‘those’ days. . .
Always reference from real life: I restricted myself to certain nationality groups. I was aiming to capture a typical Slovenian/Italian etc face type; taking into consideration features such as eye shape, skin tone, hair colour, etc. Often determining these traits are big generalisations and not factual but it is good to have recognisable traits in your characters so people more easily associate with the nationality, age group, occupation etc your character belongs too.
Read MoreSo now you have your initial research done. It’s time to break it down into categories. This will help build a clear picture of what to focus on.
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